Advertise With Us
Free for
30 Days!
Effective January 1, 2001
Banner
Advertisement with Hyperlink
Place a FREE banner display ad on
one or more of the Bulldog News featured pages for 30 days. Your
ad will include a hyperlink direct to your World Wide Web page.
You will have the flexibility to update your message frequently,
allowing you to respond quickly to changes in your business.
Advertising will be available for
your customers to view 24 hours per day, 7 days a week. Your business
will be listed in the Bulldog News Destinations Guide.
Trying to decide if you could increase
sales by advertising on a Valley Press Web site? With a Valley Press
Web site you can get a handle on your competitor's Web Site usage.
The Bulldog News NetRatings' Audience
Measurement Service provide's its sponsors with the specific information
they need to make informed decisions.
Not only do you see comprehensive
audience activity across all Web sites where your Banner ad is deployed,
but Valley Press is the only Web site service that features detailed
ad banner reporting for use in competitive research, post-buy and
creative sales strategy.
Ease of use, and flexibility are built
into the reporting interface, allowing extensive drill-downs and
custom queries on-the-fly. With weekly and monthly reporting, this
syndicated information service is delivered online so that you always
have access to the most up-to-date information possible.
What Banner Ads on which sites best
reach my target market? What is my most efficient Banner Ad buy?
Where are my competitors advertising? What is the creative content
of their Banner ads? What audience are they reaching and how effectively?
Who is your Valley Press Web site reaching? How does your Free PressWeb
site audience compare to your competitors?
Where are you going to go to find
out? Valley Press has the answers you are looking for! Contact
Valley Press Advertising Dept.
Banner
Advertisement with Web Site Package
For business advertisers who need
a Web site to display their marketing message, we have a firecracker
offer. When you purchase a 2,000 impression Run of Site Banner
Ad on Bulldog News, we'll design and host your business Web site
for $50 per month and waive normal setup fees!
Link your Banner Ad directly to your
site on Bulldog News, communicate with your customers through a
Clovisnews.com e-mail address, forward e-mail to your existing e-mail
account, and much more!
Corporate sponsorships are available
for the Bulldog News Web site. Sponsorship is a valuable investment
that pays dividends in heightened customer awareness, enhanced image
and perception of quality and loyalty. Bottom-line, your business
will benefit from an "Image that Sells."
Customer's attitudes about product
quality and loyalty have a direct impact on purchasing behavior.
Several recent Pathfinder studies have underscored the relationship
between buying behavior and perceptions of corporate citizenship.
Catch this! A solid 85% of
Web site users surveyed this week could name one or more sponsors
of the Free Press site.
Bulldog News Web site programming
is a visual oasis in today's thousand e-message a day world, corporate
sponsors stand out on and sponsors feel good about their support.
Because our audience trusts us and our sponsors there is a measurable
trade-off in increased attention to our sponsors' business Web sites!
Contact Valley Press Advertising
Dept. for more information on this excellent package deal.
Monthly
Banner Ad Rates
Description |
Set Up |
Cost per 1,000 |
Run of Site |
$25.00 |
$25.00 |
Rotation by Section |
$25.00 |
$25.00 |
Exclusive Placement |
$25.00 |
$50.00 |
Monthly rates for banner display or link advertisements are based
upon the number of impressions (the number of times your ad is displayed).
Set up fee is based upon 2 hours initial
design , plus a maximum of 1 hour per week for revisions.
Additional time or custom design work
will be charged at $75 per hour. Ad sizes will conform to 468x60
in dimension, the same as the ad at the top of this page and our
home page.
Banner
Ad Formats
Run
of Site:
Your banner display ad will rotate on every Section, Story, and
Feature page of the Bulldog News newspaper.
Section
Rotation:
Your banner display ad will rotate in a specific section within
BulldogNews.net. Up to five banner ads may rotate within a given
section.
Exclusive
placement:
Your banner display ad will be placed on a specific page and give
you exclusivity on that page.
Rates
Find your customers within a range of subjects and specific groups.
- General Rotation: Banner ads are placed generally
throughout WebPortal sites. Text ads are placed within messages
of lists hosted by our service.
- Run of Category: Banner ads rotate through
a specific major category within the WebPortal site. Text ads
appear within messages of lists classified in specific major categories.
- Micro Category: Banners are placed on specific,
highly targeted individual pages of a designated Valley Press
site. Text ads appear within messages of specific lists. Rich
media campaigns can be accepted with seven day advance notice.
Please contact us for pricing and details.
Ad Unit Type |
General Rotation Target |
Run of Site |
$10 CPM |
Category Target |
$20 CPM |
Affinity Target |
$30 CPM |
Quantity and frequency discounts available.
Web
Page Design
We can build your Internet Web pages for
you and even create your website for you. Basic HTML web design
is based on a rate of $75 per hour. Special programming and CGI
scripting is based upon a rate of $95 per hour.
The overall cost of a project is based
on the size and complexity of the site as well as the quality and
format of content and graphics to be included. Please Contact
Valley Press Advertising Dept. for Web Site price quotes.
Creative
Specifications
-
Banners should be submitted 48 hours before
placement.
-
Ad banners can be no larger than 20 KB.
-
Standard banner size: 468 x 60 pixels.
-
File type: Animated .GIF or static .JPG
-
Delivery may be made via email attachment or
disk media.
Valley
Press Readership Statistics
The Valley Press uses a patented
computer program to monitor Web surfers' use of the Web site, and
gathers random sample interview material and anecdotal records for
statistical purposes. In addition, proprietary in-house statistical
software applications are used analyze trends.
Considerable detail is also obtained
by random sampling of statistics gathered by the Valley Press to
determine the characteristics of readers of the news publications
with particular attention to the economic data displayed on the
VP Demographics & Distribution page.
Who
to Contact
Interested in hot new animation banner ads in our
across the board media publications? Contact Valley
Press Wire. For specific media wire markets see the contact
table below:
Palo
Alto HQ Office
555 Bryant St. # 124
Palo Alto, CA 94301
Stanford Wire
Telecom: 650-326-2228
|
Clovis
Free Press
754 Third Street, Ste.
102A.
Old Town Clovis, CA 93612
Trail Wire
Telecom: 559-299-9113
|
California
Star
Steven Calley
Bay Wire
Telecom: 650-326-2228
|
Mother
Wire Magazine
Laurie Kobliska
Mother Wire
Telecom: 650-326-2228
|
Fresno
Republican
Editor
Fresno Station
Wire
Telecom: 650-326-2228
|
Tower
District News
Amy Williams
Tower Station
Wire
Telecom: 650-326-2228
|
Daily
Republican
Editor
Washington Wire
Telecom: 650-326-2228
|
PC
Paramedics Report
Fig Garden Office
Mobile Wire
Telecom: 650-326-2228
|
American
Law Review
Stephanie Malden
Law Wire
Telecom: 650-326-2228
|
Bulldog
News at Fresno State
Amy Williams
U-Wire
Telecom: 650-326-2228
|
Woodward
Park Times
Andrew Levenger
Amphiteater Wire
Telecom: 650-326-2228
|
Yosemite
News
Valley Press Office
Nature Wire
Telecom: 650-326-2228
|
|